A business website is like your office online. It needs to be reliable and unlike an offline business a website is live 24/7. Your website needs to give a user what he is looking for. Below are a few web design tips to help increase a website performance.
A user must be able to browse your website easily. The need to find what they are looking for within a few clicks else they will just leave. The navigation bar must be available as the website loads. It should be on top or left preferably. While browsing around, one should easily be able to go back to the previous page or return to the homepage. If using images in your navigation bar, it is good to tag them properly in case there is a problem loading the images.
Your website has to load within a few seconds. No one would wait for more than a minute for a web page to load. Know that the information provided on your website can easily be found elsewhere, internet surfers are impatient and they need information fast. To decrease loading time, you can remove large images, long pages can be broken in two so they load faster, minimize the use of flash animations whenever possible. Like these there are many useless things you can remove from your website to improve the load time. If however your website is still slow, you might consider changing host.
These days computer monitors keep getting bigger and bigger 1600*1200 and over. You may also have one of those high resolution screens but no everyone has. The majority of web users have screen resolution 1280*1024 according to surveys. It is good to use this resolution as it will fit well in higher resolution screens and still look good in lower ones.